Skip To Main Content
Skip To Main Content

California State University of San Bernardino Athletics

Composite Calendar
Website Launch

General Alex Kline, Assistant Athletics Director for Communications and Marketing

A New Era of CSUSBAthletics.com

SAN BERNARDINO, Calif. – The Cal State San Bernardino Department of Intercollegiate Athletics is excited to announce a brand-new look to CSUSBAthletics.com! In partnership with SIDEARM Sports, CSUSB launched a new website on Wednesday morning that enhances the visual branding and functionality of their athletics website.
 

"We are thrilled to debut and launch our redesigned CSUSBAthletics.com. Our website gets close to a million impressions a year, so we approached the project with intention and purpose, always with the end user in mind. Decisions made regarding design, layout, and functionality were a collaborative effort involving coaches, staff, fans, and, most importantly, students. The desire was to boldly claim the Yotes, enhance our graphics and brand, elevate our storytelling platform, and truly highlight the accomplishments of our Champion Student-Athletes and Champion People. I want to express gratitude to all who engaged with this project, including SIDEARM Sports, who made our vision a reality."

– Dr. Chelsea Herman, Ph.D., Deputy AD / Senior Woman Administrator

 
In addition to the visual upgrades, some key features were also added to elevate the user experience. These changes include a redesigned header menu that makes it easier to navigate to all corners of the website, accessible buttons for gameday essentials like tickets and the CCAA Network, season records on the home page to display a snapshot of each team's performance, a social media wall that integrates engaging content onto the website, and embedded videos and photo galleries to aid in storytelling through a visual medium.
 
One of the many improvements of the site overhaul includes a friendlier mobile interface, making it easier for Yotes fans to access content on the go. On the top left of the menu bar on mobile, you will notice a new calendar icon. This will give users simplified access to upcoming events, results, and links to live stats and video – all just one click away.  
 

"The athletics website sits at the center of our communications efforts. It is where every fan, parent, administrator, coach, and student-athlete can access pertinent information about each of our 10 athletic programs. Not only is the content on the website vital, but how that information is being presented carries just as much importance. This new design is undeniably more efficient at providing more information in a cleaner interface, making it easier for end users to find exactly what they're looking for.

Additionally, it serves as a key branding element in the department's larger marketing goal. Many of our marketing efforts direct users to the website to access exclusive content - which is why the visual presentation of that material is so important. This new design will provide users with an elevated online experience, while simultaneously putting the department in a strong position for digital growth for many years to come."

– Alex Kline, Assistant Athletics Director, Communications and Marketing

 
The CSUSB staff would like to extend a special thank you to Emmalee Rhinehardt, Phillip Gebhardt, and the rest of the SIDEARM Sports staff for their efforts in bringing this new design to life.

 
About SIDEARM Sports

Operating in the LEARFIELD portfolio of companies since June 2014, SIDEARM Sports is the nation's leading digital provider for college athletics. Based in Syracuse, N.Y. and founded in 2000 by Jeff Rubin, who continues to lead the business, SIDEARM is trusted by some of the biggest brands in the industry, including the majority of NCAA programs and Power Five athletic departments. As a leader in digital fan engagement, SIDEARM Sports provides the best-in-class software and technology that powers websites, mobile applications, OTT media services, live stats, video streaming and more for its partners. Clients continue to trust SIDEARM for its support, reliability, customization and easy-to-use interface that allows schools to tailor their content and digital presence directly for their fans.

 
Print Friendly Version