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WELCOME TO THE

IN ATHLETICS CONSULTING

New Direction

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PROVIDING EXPERT ASSISTANCE WITH:

  • EXECUTIVE SPORTS CONSULTING

  • COMMUNITY SPORTS STRATEGIES

  • EVENT/GAMEDAY PLANNING

  • INTERNAL ATHLETIC REVIEWS

  • MARKETING/PROMOTIONS

  • PUBLIC RELATIONS/MEDIA SERVICES

  • NAME, IMAGE & LIKENESS

  • RECRUITING & COMPLIANCE 

  • OTHER COLLEGE SPORTS ISSUES

OUR MISSION

Southwest Sports Partners shall expertly strive to provide its partner clients, sports participants and larger communities with the highest level of strategic athletics consulting services and successful event experiences.  Southwest Sports shall be known to work tirelessly, boldly and dependably toward overall excellence through its value-based approach. 

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OUR VALUES

INTEGRITY

We exhibit the highest character and trustworthiness in everything we do.

EXCELLENCE

Our work must be received with the highest level of praise and reputation.

COLLABORATION

We work together to share ideas and responsibly ensure our successful outcomes.

ACCOUNTABILITY

We demand that our efforts are credibly and critically measured.

INCLUSION

We rely on the positioning, expert thinking and active participation of those that have been historically excluded because of race, gender, sexuality or abilities.

INNOVATION

We seek, embrace and execute new thinking, ideas and methods.

TESTIMONIALS

I’m thrilled that Southwest Sports Partners is enthusiastically entering the athletics consulting space. With their highly-seasoned leader, Tom Burnett, Southwest Sports will indeed enjoy a very strong market position immediately!

- Dr. Kevin White,
VP/Athletic Director Emeritus,
Duke University

Southwest Sports Partners is well-prepared and experienced to provide clients with exceptional service and creative problem-solving. Tom Burnett is a trusted and respected leader in the sports industry. Tom’s deep experience in complex event management, media opportunities, strategic planning and governance will serve partners invaluably. 

- Dan Gavitt,
Sr. Vice President, Basketball,
NCAA

Tom Burnett and his team are uniquely qualified to assist any organization to assess their challenges, survey the landscape and apply innovative solutions. With extensive backgrounds in a wide variety of areas, Southwest Sports Partners is well-positioned to make an immediate impact.

- Bob Bowlsby,
Former Commissioner,
Big 12 Conference

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