CAMBRIDGE, Mass. – Harvard Athletics is set to introduce INFLCR in the Fall of 2023, tabbing the name, image and likeness (NIL) leader to assist in the strengthening of student-athlete branding.
 
"We are excited to launch INFLCR for our student-athletes," said Erin McDermott, The John D. Nichols '53 Family Director of Athletics. "This platform will provide easy access to explore how they might want to engage in NIL opportunities and gives them a terrific resource to help them. Especially for those who were unsure of how to get started or what might be possible, INFLCR should help bring more clarity and creativity to them."
 
INFLCR, a Teamworks company, is the leading NIL platform for elite sports organizations, having worked with more than 90,000 student-athletes and 270 collegiate and professional teams.
 
The introduction of INFLCR at Harvard has endless opportunities for its student-athletes as the University resides in the ninth-largest media market and the 10^th-largest metropolitan area in the country.
 
The INFLCR athlete app educates student-athletes, coaches, and staff in a safe and compliant environment, while allowing student-athletes from all 42 of Harvard's varsity programs to easily receive photo and video content that they can share to their own personal social media channels. In addition to the content sharing, INFLCR also helps track NIL transactions for student-athletes, streamlining reporting for their institution and personal tax returns.

About INFLCR
INFLCR, available on Teamworks' Operating System for Sports™, is the leading athlete brand-building and NIL business management app for elite sports organizations. The INFLCR athlete app educates student-athletes, coaches, and staff for the NIL era in a safe and compliant environment. Powered by our best-in-class content delivery engine, student-athletes can easily access and share content with their fans. INFLCR Verified helps track NIL transactions for student-athletes, streamlining reporting for their institution and personal tax returns. To learn why over 90,000 student-athletes at 270 elite collegiate and professional sports organizations have partnered with INFLCR, visit www.teamworks.com/inflcr.
 
About Harvard Athletics
Harvard University, meanwhile, fields an athletic program that is the largest and one of the most successful in Division I of the NCAA. With 42 varsity sports and over 1,200 varsity athletes, Harvard is fully committed to a well-rounded athletic program, consisting of club, intramural and recreation opportunities for all students. Athletics at Harvard builds community through the engagement of students, faculty, staff, and alumni, and creates a portal through which neighboring communities can enjoy the Harvard experience. Harvard Athletics has a tradition of success and competitive excellence that began with the first intercollegiate athletic event (a rowing race) in 1852. Harvard teams have won 449 Ivy League championships overall and 10 Ivy titles in 2022-23. Harvard has produced 154 national championship teams, including three in 2022-23. In addition, Harvard Athletics also serves an important role within the University by promoting principled leadership on and off the field, as well as integrating academics and athletics. For more information on Harvard Athletics, please visit www.GoCrimson.com.