ROHNERT PARK, Calif. – Sonoma State University and the Department of Intercollegiate Athletics has entered into a partnership with Under Armour and BSN Sports to serve as the official apparel, footwear and equipment provider for Seawolves Athletics.
"We are excited to partner with Under Armor and BSN Sports to provide high quality apparel and equipment for our student-athletes." Director of Athletics Dr. Nicole Annaloro said. "We believe this agreement is a perfect fit for us as we look to grow our brand, market our programs, and unify our student-athletes with Under Armour's innovative apparel."
Last month, SSU Athletics announced a logo redesign, the first since 2002. This multi-year agreement, commencing on July 1, 2023 will support the department's efforts to update athletics gear with the new Seawolves Athletics brand.
ABOUT UNDER ARMOUR
Under Armour, Inc., headquartered in Baltimore, Maryland, is a leading inventor, marketer, and distributor of branded performance athletic apparel, footwear and accessories. Designed to make all athletes better, the brand's innovative products are sold worldwide to consumers with active lifestyles. The company's Connected Fitness™ platform powers the world's largest digitally-connected health and fitness community. For further information, please visit https://about.underarmour.com.
ABOUT BSN SPORTS
BSN SPORTS is the leading marketer, manufacturer, and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game-changing solutions through local partnerships, multi-brand selection, and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 2,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS, please visit www.bsnsports.com.
Be sure to follow your Seawolves on Facebook, Instagram, and Twitter to get all the latest SSU athletics updates and information. Sonoma State athletics also has launched a new fan app in partnership with From Now On. Download the free app today in both the Apple and Google Play stores by searching Sonoma State Seawolves in the app store. @SonomaSeawolves | #NomaNation
