Since the My All Campaign launched…

• More than $164 million has been raised through the My All Campaign
• Membership in The Shareholders Society has increased 330 percent
• Nearly 13,000 "new" donors have given to the Tennessee Fund
• Tennessee has won five SEC team championships
• Tennessee has sold close to 25,000 "new" football season tickets

As an unforgettable and extraordinarily successful Tennessee football season nears an exciting conclusion at the Capital One Orange Bowl, Tennessee Athletics has seen fundraising for its ambitious My All Campaign surge.

With close to $200 million pledged prior to the June 2021 launch, total commitments have since climbed to more than $361 million—72 percent of the campaign's goal of raising $500 million by summer 2026.

A comprehensive fundraising initiative to ensure Tennessee's ability to provide a transformational student-athlete experience for current and future Vols and Lady Vols, the My All Campaign aims to impact each of Tennessee's 20 varsity athletic programs by providing championship resources to support student-athletes' academic and competitive pursuits.

"It's impossible to overstate the importance of the great progress we've made with the My All Campaign thus far," Tennessee Vice Chancellor/Director of Athletics Danny White said. "Since arriving on Rocky Top, I've emphasized that increasing our resources and operating budget is critical to Tennessee catching back up to the nation's most elite, championship-caliber athletic programs. Thanks to everyone who has 'given their all' as part of this campaign, we're steadily building back to having one of the largest and most competitive budgets in all of college sports.

"I want to thank our donors and every member of Vol Nation who has helped us make so much progress so quickly - We are going to be great stewards of that investment. We've still got a lot of work to do, but the world's largest and most passionate fanbase has us tracking ahead of schedule!"

Campaign momentum soared during a record-setting fundraising year for the Tennessee Fund in Fiscal Year '22, during which the Tennessee Fund team set records for fundraising total ($80,759,936), cash receipts ($68,568,453) and total donors (18,859). That same year saw Tennessee teams bring home five SEC championships while UT captured the SEC All-Sports Trophy and posted a 13th-place finish in the LEARFIELD Directors' Cup.

Excitement surrounding the Tennessee football program under head coach Josh Heupel's leadership also reaped tangible benefits during the last offseason, as Vol Nation purchased a single-year record 17,297 new football season tickets prior to this memorable 2022 campaign. An additional 7,461 new season tickets have been sold for the fall of 2023 since the current season kicked off in September.

Now, entering the 2022 bowl season, less than 1,000 season tickets remain available for purchase before Neyland Stadium's season-ticket capacity is reached.

Tennessee Athletics' new philanthropic giving society—The Shareholders Society—also has been a critical driver in campaign progress. Established in 2021, the society is rooted in altruistic giving, above and beyond season tickets and gameday benefits, such as parking. Membership in The Shareholders Society now exceeds 400.

Since the launch of the My All Campaign, the Tennessee Fund has engaged with 12,914 "new" donors—individuals who had never previously given to Tennessee Athletics.

Executive Associate Athletics Director of Development Brady Hart oversees the Tennessee Fund.

"I am excited by the early progress of the My All Campaign," Hart said. "It's fun to hear the stories from donors, fans and friends as they explain how they are giving their all. From buying season tickets, to buying gear and bringing a new fan to a game, to joining The Shareholders Society, to wearing Pantone 151 every Friday, Vol Nation is bought in and proud of it.

"Our team always talks about how this place is one of only a select few that can dominate in so many facets, and this campaign progress is first-hand proof of that. Internally, we are appreciative of the support and consistently excited that our job is waking up each day to go out and compete for resources to invest in our student-athletes and coaches."

Further demonstrating Tennessee's alignment of focus, "resources" were among the five key priorities highlighted in Tennessee Athletics' Rise Glorious Strategic Plan, which outlines UT's path to leading the way in college sports over the next five years.

As Tennessee works to capitalize and build on its recent success across all sports, the ongoing My All Campaign continues to fuel the pursuit of enhanced championship resources to support student-athletes' academic and competitive pursuits. Regardless of one's capacity for giving, anyone with a passion for Tennessee Athletics is invited to participate in the campaign's push to propel Tennessee Athletics forward—every gift provides a winning edge, regardless of the amount.