SELINSGROVE, PA – The Susquehanna University Athletics Department has announced a five-year contract extension with Nike and BSN SPORTS, the nation's largest direct distributor of sporting goods to school and league markets and a division of Varsity Brands, to continue to provide Nike athletic gear for each of the River Hawks' 24 varsity programs.
Through this partnership, BSN SPORTS will serve as the official apparel and equipment provider to the River Hawks' Athletic Program while outfitting the university's athletes, coaches, and staff in premier Nike product selection.
"BSN has been an excellent partner for Susquehanna University Athletics," related Director of Athletics Sharief Hashim. "We place a high premium on enhancing the experiences of our student-athletes. BSN has been a leader in effective customer service when the pandemic significantly affected global supply chains. We look forward to continuing our partnership."
About BSN SPORTS
Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.bsnsports.com.
About NIKE, Inc.
NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Converse, a wholly-owned NIKE, Inc. subsidiary brand, designs, markets and distributes athletic lifestyle footwear, apparel and accessories. For more information, visit http://about.nike.com/en/newsroom and follow @NIKE
