UCR x Nike

General

UC Riverside Secures Athletics Program Partnership with BSN Sports, Nike

Riverside, Calif. – UC Riverside Athletics has entered into a new five-year agreement with Nike and BSN SPORTS, Director of Athletics, Wesley Mallette, announced today, Thursday, May 11, 2023. As part of the partnership agreement, BSN SPORTS will be UC Riverside Athletics' official provider of apparel, footwear and other equipment needs. The partnership will officially begin on July 1, 2023.

"Our UCR Athletics program is on an upward trajectory and the success and growth we are experiencing is the result of the hard work and dedication of our student-athletes, coaches and staff," Mallette said. "We are incredibly excited about this new partnership with Nike and BSN Sports as it will elevate our brand and provide our teams with the resources they need to compete at the highest level."

Ray Buck, Vice President of BSN SPORTS Collegiate Select Program, said, "This agreement with UC Riverside affirms our highest aspirations for the BSN SPORTS Collegiate Select program: delivering elite, customized products and services to our college properties. We are excited to partner with the Highlanders to elevate the performance and impact of their growing athletics program."

About BSN SPORTS 

Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.bsnsports.com.

About NIKE, Inc. 

NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Converse, a wholly-owned NIKE, Inc. subsidiary brand, designs, markets and distributes athletic lifestyle footwear, apparel and accessories. For more information, visit http://about.nike.com/en/newsroom and follow @NIKE.

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