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St. John's x Upstream

St. John’s Athletics Partners with Upstream to Launch First Digital Collectible (NFT) on Johnnies Day

2/10/2023 9:37:00 AM | Men's Basketball

Red Storm fans can claim free digital collectible on Saturday at Madison Square Garden to commemorate Johnnies Day

QUEENS, N.Y. – St. John's Athletics and Upstream, the revolutionary trading app for NFTs and digital securities powered by Horizon Fintex and MERJ Exchange Limited, announced Friday their collaboration on a free 'Johnnies Day' digital collectible (NFT). Red Storm fans who attend the St. John's men's basketball game against Providence on Saturday at Madison Square Garden will have the opportunity to download the exclusive digital collectible that features Johnny Thunderbird.
 
To claim the first ever Johnnies Day digital collectible (NFT), fans should download Upstream from their preferred app store at https://upstream.exchange/ and create an account. On Saturday, when the claim code is revealed at MSG, fans can either scan the QR code and enter the claim code, or open Upstream app, tap Investor, NFT Claim, and then enter the claim code. Fans will receive a push notification and find their NFT in their secure Upstream portfolio to hold or trade with other fans.
 
"We knew we wanted to do something special on Johnnies Day, so launching the first ever Johnny Thunderbird digital collectible was a perfect fit," says St. John's Director of Athletics Mike Cragg. "Giving fans a unique NFT keepsake to collect or trade is a new way to engage our fan base and something we are excited about."
 
On Johnnies Day, the University encourages the entire St. John's community, as well as the city that St. John's has been proud to call home since 1870, to celebrate St. John's pride and school spirit. The Johnny Thunderbird NFT will be the first digital collectible released by St. John's Athletics. To commemorate, Naismith Memorial Basketball Hall of Famer Lou Carnesecca's 526 wins over his legendary coaching career at St. John's, there will be only 526 digital collectibles available to claim on Saturday.
 
"Upstream and Liquid Royalty are enthused to drop the first ever Johnnies Day NFT at Madison Square Garden." says Liquid Royalty founder, Jawed Halepota. "We're honored to work with St. John's Basketball, New York's Team and the ninth winningest college basketball program in NCAA history at the World's Most Famous Arena and home to the New York Rangers and Knicks."
 
An NFT "or non-fungible token" represents ownership of a particular digital or physical asset that is unique and cannot be replicated or replaced. NFTs have unique digital identifiers and are stored on a blockchain, a system that is used to keep an immutable record of. The NFT cannot be altered once it is recorded on a blockchain, so fans who claim the Johnnies Day NFT will always have verifiable proof of ownership. At the game, the Upstream team will have a table to help fans claim the NFT and answer any questions they may have.