RIVERSIDE – California Baptist University athletics announced Thursday, March 23, 2023, a partnership with Nike and BSN SPORTS set to begin in the fall of 2023.

This collaboration will make BSN SPORTS the official apparel and equipment provider of the Lancers, outfitting CBU student-athletes, coaches, and staff in Nike gear for multiple athletic seasons.

"CBU Athletics is excited to partner with a leading, worldwide recognized brand such as Nike through BSN SPORTS", said Director of Athletics Tyler Mariucci. "We are providing our student-athletes and fans with the best equipment and apparel available to grow the future of sport."

About NIKE, Inc.
NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Converse, a wholly-owned NIKE, Inc. subsidiary brand, designs, markets and distributes athletic lifestyle footwear, apparel and accessories. For more information, visit http://about.nike.com/en/newsroom and follow @NIKE.

About BSN SPORTS
Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.bsnsports.com. For Collegiate Partnership opportunities with BSN SPORTS, please contact Todd Northrop, Vice President of BSN SPORTS Collegiate Select Program at tnorthrop@bsnsports.com.