The University of South Dakota Assistant Athletic Director of Athletic Marketing is responsible for all aspects of marketing and promoting USD Athletics, including developing and implementing a comprehensive marketing plan that drives attendance, ticket sales, and revenue.

Responsibilities
Plans, creates and executes all promotion elements of athletic events, including but not limited to in-game promotions, script writing, event producing, supervising multi-media content for marketing purposes including video and graphics for use on athletic video boards, website, social media, and/or television; creates and develops a comprehensive marketing plan to maximize ticket revenue and spectator attendance; communicate with Coyote Sports Properties (Learfield) to ensure execution and fulfillment of partner contracts; work with campus groups and student body to drive attendance and enhance game-day atmosphere. Determines appropriate budget expenditures and allocations relative to the implementation of marketing plans as well as the fulfillment of sponsorship obligations, works with campus and student groups to promote events and involvements, supervises video production, ticket office, and game day staff.
Qualifications
Bachelor’s degree required, masters preferred. Applicants must have a minimum of one year of successful game day production, marketing, sales, solicitation or related experience with intercollegiate athletics. Knowledge and experience with photo editing software skills required. Candidates must have excellent oral and written skills. Candidate must have the ability to work responsibly with minimal supervision, with an irregular work schedule including weekends and evenings if necessary. Working knowledge of NCAA rules and interpretations in relation to the athletic marketing and sales area is preferred.

The University of South Dakota is the flagship institution of South Dakota, located on a 216-acre campus in Vermillion, in the southeast corner of South Dakota. USD is a NCAA Division I institution and a member of the Missouri Valley Football Conference and Summit League. For further information regarding USD and the Athletic Department, please refer to our website at www.GoYotes.com.

“Founded in 1862, The University of South Dakota is designated as the only public liberal arts university in the state and is home to a comprehensive College of Arts and Sciences, School of Education, School of Health Sciences, the state’s only School of Law, School of Medicine, the accredited Beacom School of Business and the College of Fine Arts. It has an enrollment of more than 10,100 students taught by 400 faculty members. More information is available at www.usd.edu/press/news.”

 
EEO